Voices from the room

What Singapore's builders say when they talk about their calling.

Twenty-two recorded Foundations sessions, three cohorts and 776 coded sharings. Here is what founders in Singapore actually said, in their own words, with a link to each moment in the recordings.

22recorded Foundations sessions, Aug 2024 – Aug 2026
~36hours of conversation
776live sharings, transcribed and coded
16+countries of origin in the room
7venues across the island
47people who came back again and again

The short version

  • Calling comes first. Calling and vocation is the most common theme among participants (187 of 550 participant sharings).
  • Discernment matters more than prosperity. Hearing God in business decisions came up 127 times. Explicit prosperity talk came up only 19 times, and pushback against it slightly outnumbered support.
  • The unicorn myth hurts. Founders spoke openly about burnout, depression and the pressure to "10x or die", and about finding an identity apart from success.
  • Faith pushes back on some Asian scripts and makes room for others. The room consistently rejected shame-of-failure and "money is success" scripts. It found gentle, character-first ways to witness among Muslim, Hindu, Buddhist and secular colleagues.
  • Community is the point. "Entrepreneurs struggle a lot… that's why the community is very important."

What themes come up most?

Every live sharing from participants was coded against a fixed list of 20 themes. The facilitator's voice is counted separately and left out here. These are the eight most common themes in participant sharings:

Calling & vocation187
Spirit guidance & prayer127
Wealth & stewardship110
Identity & success105
Ethics & excellence99
Singapore / Asian context97
Community & loneliness95
Suffering & mental health79

Prosperity & blessing appeared in just 19 sharings, the second-least common theme.

1. Hearing God in business decisions

Holy Spirit is my partner in this business… I just close my laptop and I say, okay, till You speak I will not do anything. And then He speaks… I'm not usually successful in the eyes of the world, but I'm so much at peace it's ridiculous.
A founder · Cohort 1, Session 7 "Ministry in Deed" · watch at 87:14
We always go before God. We run faster than God… we want to achieve things faster, but we never check with God.
A property investor of 20+ years · Cohort 3, Session 4 "Excellence Matters" · watch at 62:21
Over the last ten years that we have run an agency, there are at least three distinct points where God really came in with a client out of nowhere… every day we are living by grace.
Co-founder of a performance-marketing agency · Cohort 1, Session 2 "God Owns My Business" · watch at 69:09

2. The unicorn myth and the cost of hustle

It's always "be a unicorn, be a unicorn". VCs coming to you: you better 100x, or at least 10x… hustle, hustle. It led to that burnout.
A former tech founder and venture investor · Cohort 1, Session 3 "Don't Worship Work" · watch at 46:55
God has not left His throne. God has not lost His power. God is no less God because my business has cratered.
A startup mentor of 17 years · Cohort 1, Session 3 · watch at 58:27
I used to run an organisation of about 4.6 billion euros… When I came back at 40 and started my company, every decision I made was wrong. Very wrong… I pray a lot. Until today I'm still praying.
Owner of a lighting manufacturer · Cohort 1, Session 6 "Ministry in Word" · watch at 81:07

Read more in Don't worship work: burnout, hustle culture and Sabbath for Asian founders.

3. Rest as a starting point

The concept is not to rest from work, but rather to start working from that rest.
A founder · Cohort 3, Session 2 "God Owns My Business" · watch at 100:17
I've kept a Sabbath for 12 to 13 years now. It's actually the practice that has helped me accelerate.
A participant · Cohort 3, Session 2 · watch at 95:52

4. Rewriting Asian scripts about success and failure

The traditional Chinese family always thought money is probably the most important thing. Success has to be successful; there's no other alternative… More recently it's just: who am I? And what does God want me to do?
An AI-governance entrepreneur · Cohort 3, Session 5 "Faithful vs. Willful" · watch at 58:41
Everybody thinks that to be a leader you must be the smartest, you must be the strongest. It's actually not true. A leader must be authentic, they must be vulnerable… And never forget God.
A participant · Cohort 3, Session 6 "Ministry in Word" · watch at 85:41
Especially in Singapore, if you are not aiming for a corporate job, you tend to be looked down upon… Then Jesus showed up in my life: "I created you for a reason."
A digital creative studio founder · Cohort 1, Session 1 "Our Call to Create" · watch at 113:52

5. Faith at work in a multi-faith city

I said, there's only one other thing I can do to help you have a successful outcome to the pitch: can I pray for you? Sometimes they'd say, "I'm not a Christian." I said, can I pray for you anyway?… I did it as an outflow of doing things well.
A startup mentor · Cohort 1, Session 1 · watch at 90:22
They are Muslim… they never heard who is Moses, Abraham. So I cannot go deeper… I can tell a story. Hopefully they are harvested by other people.
A deal introducer · Cohort 3, Session 6 · watch at 93:10
Your character is a reflection of who God is. I would prefer if people come to you and say: why are you like this? How come you have so much hope?
A digital creative studio founder · Cohort 1, Session 1 · watch at 117:19

6. Integrity you can open the books on

I have nothing to hide. I tell you what it is. If you'd like to do business with me, then we're the right fit. If not, thank you very much.
A business owner · Cohort 3, Session 7 "Ministry in Deed" · watch at 61:39
The problem is the same… but how you address it, from what perspective you look at it, as a believer and a non-believer, is very different. We need to have a serving heart.
A clinic co-founder · Cohort 3, Session 1 "Our Call to Create" · watch at 95:49

7. Why the room matters

The running joke: you want to be closer to God, be an entrepreneur. Every day you'll be praying for something… Entrepreneurs struggle a lot, it's very easy to give up, very easy to lose focus, and that's why the community is very important.
An entrepreneur · Cohort 3, Session 5 · watch at 70:26
Vietnam is a very persecuted church. We get shut down by the police a lot. So seeing this happen is a real blessing and grace.
A founder visiting from Da Nang, Vietnam · Cohort 3, Session 3 "Don't Worship Work" · watch at 16:50

How we gathered these voices

All 22 recorded sessions on the Faith Driven Singapore YouTube channel were transcribed the same way. Each live sharing was then coded by question, theme and signal, and checked against its transcript. Curriculum films are excluded, and the facilitator's voice is counted separately from participants'. Quotes are lightly edited for readability, with filler words removed and omissions marked "…". Speakers are described by role, not by name. Transcripts come from speech recognition, so the recording is always the final word. Follow the links to hear each person say it.

Want the analysis? Read 7 insights from 22 Foundations sessions.

Questions about this research

What do Christian entrepreneurs in Singapore talk about most?

In 550 coded participant sharings from Faith Driven Singapore sessions, the most common themes were calling and vocation (187), Spirit guidance and prayer (127), wealth and stewardship (110), and identity apart from success (105).

Do faith-driven founders in Singapore believe in the prosperity gospel?

Rarely, in these rooms. Explicit prosperity talk appeared in only 19 of 550 participant sharings, and pushback against it slightly outnumbered support. The emphasis was on discernment, meaning hearing God in business decisions, rather than on blessing.

Where can I watch the sessions?

Every recorded session is on the Faith Driven Singapore YouTube channel. Each quote on this page links straight to its moment in the video, and the gatherings page lists every session.

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